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Luxury vinyl tile takes charge

by Louis Iannoco

As technology has allowed manufacturers to become more innovative than ever, one flooring segment that has benefited arguably as much as any is luxury vinyl tile (LVT). Its state-of-the-art designs allow suppliers to make the surface of the finished product consistently mimic the real thing. But, according to executives, this is just one of the many reasons why this segment is enjoying growth in both sales and popularity. Continue reading Luxury vinyl tile takes charge

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Floating luxury vinyl category grows as market opportunities soar

Proliferation of new suppliers runs the risk of commoditization

Nebraska Furniture Mart is pleased with the top brands it carries in the floating luxury vinyl tile (LVT) category—among them Mannington, Armstrong and Karndean—but that hasn’t stopped manufacturers from contacting senior flooring buyer David Snedeker on a regular basis. “There seems to be someone new—or at least new to me—calling every week with versions of their latest and greatest LVT.”

During the long economic downturn, few, if any, hard surface categories demonstrated the promise and robustness as vinyl, with LVT the leader. The popularity of glueless LVT and its various click systems has produced a swath of new entrants, some with little or no flooring experience. “We’ve seen furniture manufacturers getting into the market,” said Yon Hinkle, product manager, residential tile, Armstrong. Continue reading Floating luxury vinyl category grows as market opportunities soar