St. Louis, Mo.—ProSource Wholesale, America’s largest wholesale home improvement franchise, a unique B2B model and premier supplier to the trade for home and commercial projects, is celebrating its 25th anniversary this year. ProSource showrooms are designed exclusively for builders, remodelers, installers, designers, contractors and other trade professionals. The company has over 141 showrooms that sell exclusively through a qualified network of more than 100,000 trade professionals who become members of their local ProSource showrooms.
“Our unique business model innovated 25 years ago continues to be recognized by franchisees as a way to tap into the growing home improvement industry,” said Eric Bernstein, president of ProSource Wholesale.
New retail concept is ‘the ideal flooring experience’
by Steven Feldman
Wichita, Kan.—CAP Carpet, one of the nation’s 15 largest flooring retailers, last week officially opened the doors to its latest retail concept, called The Floor Project, the store is billed as the first floor covering location designed around consumers’ wants and needs—the result of extensive research. Continue reading CAP Carpet unveils The Floor Project
by Emily J. Cappiello
Looking to maintain an edge in the market, Stanton kicked off the year by bringing something more upscale and unique to the carpet world. Enter Atelier, Stanton’s largest patterned line to date that prompted it to revive a brand name that hadn’t been used in about a decade.
“We purchased the Atelier brand in 2000 and stopped using the name,” said Jonathon Cohen, Stanton’s COO. But this new, printed carpet line had what it took to strengthen the brand. “We developed this line and needed a name for it, so we decided to bring it back.” Continue reading Stanton revives Atelier brand
Portland, Ore.—BlueVolt, a provider of online learning management systems for the construction, manufacturing and service industries, and CCA Global Partners have joined forces to launch five online training universities.
CCA affiliate companies Carpet One Floor & Home, Flooring America and Flooring Canada, International Design Guild, ProSource and CCA for Social Good will offer online training through universities powered by BlueVolt. Continue reading CCA enhances training with BlueVolt management system
Kansas City, Mo. — ProSource of Elk Grove Village, IL hosted a CFI laminate and wood training and a carpet training workshop recently. “The CFI events are always well attended. They add to our flooring installer recommendation base to service clientele who expect professional flooring installation. CFI training and certification give us a method whereby we know the qualifications of those who represent ProSource. Installers attended from Illinois, North Carolina, Pennsylvania, Wisconsin and Florida, as well as neighboring communities,” said Jeff Bernstein, Regional Sales Manager for ProSource. Continue reading ProSource CFI training does it again
Kansas City, Mont. — Jeff Bernstein, regional sales manager for ProSource of Elk Grove Village, Ill., and ProSource of Naperville, Ill., hosted two consecutive events of the company’s Installer Appreciation Day on January 4-5, 2012. Attended by over 200 people, the theme of installer certification was visible throughout. Continue reading ProSource of Chicago hosted Installer Day, CFI and CTEF
KANSAS CITY, MO.—ProSource of Milwaukee and Franklin, Wis., in conjunction with the International Certified Floor- covering Installers Association (CFI), sponsored its first Installer Day, and more than 100 installers, assistants and remodelers attended the event. Continue reading ProSource sponsors Installer Day in Wisconsin