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McGrane named EVP at Max Windsor

photo-97Adairsville, Ga. — Joshua McGrane has been hired as its executive vice president of  Max Windsor USA.  In making the announcement, Peter Spirer, CEO, said McGrane will assume full responsibility for the company’s operations, sales and marketing activities.

“Josh is a perfect fit for Max,” Spirer said. “His background is one of  remarkable  success in  floor coverings as vice president of Stone Wood Floors, a hardwood supplier, and before that, as a senior manager and vice president of Beaulieu America’s builder division. He is widely known and respected among the country’s largest retailers and distributors for his intimate knowledge of the hardwood sector.”

Max Windsor USA was recently purchased by Spirer, a veteran flooring executive and founder of Horizon Industries prior to its sale to Mohawk.

“Max Windsor USA will become the hardwood equivalent of Horizon, the  product powerhouse of the carpet industry through the 1970s and 80s,” Spirer said. “The cast of characters in the industry may have changed, but the customer’s needs remain the same … to work with reliable resources who know that it takes great products to generate great sales and profits. Josh’s amazing grasp of the way things work in the hardwood sector, together with his high energy and impressive customer following will help position Max Windsor as a supplier of choice in 2015.”

Commenting on his new position and immediate plans, McGrane said, “A couple of months back when I read articles about Peter’s purchase of Max

Windsor, I knew that’s where I wanted to be. He’s a proven leader and a winner in whatever he’s touched. We’re going full-bore to position the company at the top of the sector, and will be launching the future of hardwood at Surfaces East in Miami Beach in October. Our exhibition will capture the imagination and interest of flooring buyers, the movers and shakers who can spot real product winners.”

 

McGrane will headquartered at Max Windsor’s U.S. offices in Adairsville.

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Max Windsor will ‘drill deeper’ with profit-minded dealers

Volume 27/Number 24; March 31/April 7, 2014

By Ken Ryan

Screen Shot 2014-04-18 at 12.08.03 PMAdairsville, Ga.—When Peter Spirer first joined Max Windsor Floors as a consultant tasked with establishing the brand nationally, he saw something special in the company’s hardwood products and in the quality of the independent retailers that took on the line.

“I always believed the best judges of a company’s overall strength were its customers,” Spirer told FCNews. “These people see everything. If they give a product line space in their showrooms, it signals approval.” Continue reading Max Windsor will ‘drill deeper’ with profit-minded dealers

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Improving economy gives hope

by Matthew Spieler

While every flooring category has been hit hard by the recession, perhaps none more so than wood—in the five years following its high water mark in 2006, the segment is down 40%. So it should come as no surprise as the economy shows signs of steady improvement manufacturers feel the slide is finally over. Continue reading Improving economy gives hope