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Patcraft premiers Subtractive Layers

Cartersville, Ga.—Patcraft has introduced its newest LVT collection, Subtractive Layers. Using foundational methods of art to explore new ground, the collection includes two styles, Remove and Withdraw. Available in 12 x 24-inch tiles and 20 colors, Subtractive Layers is a dryback product providing a unique and dynamic aesthetic across all markets.

The collection was designed by Kelly Stewart, Patcraft’s hard surface designer, who worked from her original acrylic paintings, inspired by artists Harry Morgan and Pierre Soulages, creating an authentic process for this collection’s design. For the paintings, Stewart used a broken comb to achieve a linear texture that became an integral part of the Remove and Withdraw style designs. Both tiles in the collection were made by manipulating scans of Stewart’s original paintings and layering them over one another. The final tiles showcase both simpler and more complex designs that stand alone or can be coordinated together.

Subtractive Layers was the winner of a Best of NeoCon 2017 Silver Award. It is designed to withstand physical demands and features a 20 mil wear layer to enhance durability and performance in high demand environments. The collection also supports human performance with the roller mobility of hard surface, ease of installation and maintenance, and clean, modern aesthetics to improve the overall occupant experience.

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Armstrong Flooring launches Paragon solid hardwood

Armstrong Flooring Paragaon Solid Hardwood 4Lancaster, Pa.—Armstrong Flooring is revolutionizing the hardwood flooring industry with the introduction of Paragon solid hardwood with Diamond 10 technology, offering the timeless beauty of genuine hardwood and the ultimate in scratch resistance.

Paragon hardwood is made from 100% solid Appalachian wood and offers today’s most in-demand wood colors and textures. The collection features a variety of choices in both high- and low-gloss finishes. Three popular looks include smooth hardwood, for a timeless, consistently beautiful look; scraped, for richly textured floors that are full of character and built for rugged durability; and brushed, planks that are textured by gently removing the soft portion of the wood for a natural visual full of depth. All Paragon floors come with a lifetime limited residential warranty.

Martha King, world champion competitive wood chopper, is the brand ambassador for Paragon in Armstrong Flooring’s “The Floor is Yours” campaign, which includes television commercials on HGTV, digital advertisements, social media content and in-person activations. Whether selecting, chopping, cutting or generally imposing her will on wood, Martha perfectly represents the refined beauty and world-class toughness of Armstrong Flooring hardwood.

For more information, visit powerofparagon.com.

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Laticrete launches new Spartacote urethane cement

SPARTACOTE Urethane GroupBethany, Conn.—Laticrete has introduced Spartacote urethane cement to provide commercial and industrial production facility managers with a durable, high-performance coating system that can withstand thermal shock, heavy traffic and harsh impact. With its simple, two-step installation process and enhanced workability, Spartacote urethane cement gives coatings professionals a faster, easier installation.

“Spartacote urethane cement can be applied on new or existing concrete after mechanical profile to a CSP 4/5,” said Jeff Bonkiewicz, channel manager, Laticrete. “Then, after mixing, the material can be placed using a cam rake, which exhibits this innovative product’s easy workability and self-leveling qualities.”

Spartacote urethane cement is suitable for a wide-range of environments, including those exposed to thermal shock, such as in commercial kitchens as well as food and beverage production areas. Additionally, this thick mil coating system can withstand extreme abrasion and impact in spaces like heavy-duty industrial facilities.

“Another differentiating factor for Spartacote urethane cement is a Spartacote Flex Pure Clinical Plus top coat, which offers floor owners silver ion antimicrobial technology embedded within the coating, exhibiting microbial mitigation properties as well as no product degradation, discoloration nor odors throughout the floor coating system,” Bonkiewicz said.

Available in light gray, dark gray, red, green, black and tan, Spartacote urethane cement is designed to be used in conjunction with Spartacote top-coats for additional protection and UV stable properties.

Due to its very low VOC levels and worldwide demand, Spartacote urethane cement ships globally with no restrictions.

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Emser Tile elevates concrete-look trends with Cassero collection

Emser Tile_Cassero_WhiteLos Angeles—Emser Tile previewed its latest glazed porcelain tile collection, Cassero, at HD Expo 2017. The collection is available for both residential and commercial interiors and was inspired by the gradations and linear textures from concrete forms.

Cassero offers a rustic yet refined aesthetic. Four neutral colors—Black, Gray, Moka and White—in a matte finish lend a modern edge to its linear-formed texture.

The series is available in two large format tile sizes ideal for floor and wall applications: 24 x 47 and 12 x 24. Suitable for interior and exterior applications, Cassero supports the design trend of creating a seamless transition between indoor and outdoor spaces.

“We are dedicated to continuously introducing high quality floor and wall tile that support the latest design trends,” said Barbara Haaksma, vice president of marketing, Emser Tile. “With unique texture and modern colorways and sizes, Cassero elevates the aesthetic of concrete.”

For more information, visit: emser.com/products/cassero.

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FloorFolio releases new product

EQ-II-press-releaseEdison, N.J.—FloorFolio has released EnviroQuiet II, its newest version of EnviroQuiet. The “II” in new product stands for Instant Install, according to the company.

EnviroQuiet II offers all of the same benefits of the company’s original EnviroQuiet without the delays incurred to acclimate the product to ideal jobsite conditions. While it is still a glue-down product, EnviroQuiet II offers instant access to installation.

FloorFolio now offers four versions of its patented EnviroQuiet: Standard, Premium, Commercial and now EnviroQuiet II.

For more information, please visit www.floorfolio.com.

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Välinge unfolds new locking system

May 22/29, 2017: Volume 31, Issue 25

By Reginald Tucker

 

Screen Shot 2017-05-30 at 10.40.16 AMPhoenix—Välinge, which pioneered the concept of glueless click flooring, continues to demonstrate its knack for innovation with the latest iteration of its signature 5G locking system. Dubbed 5G-i, the new system is designed, in part, to expand the installation options for a variety of new floating plank flooring products hitting the market.

“The new locking profile is just as easy to install as the traditional 5G system, but it has replaced the flexible plastic tongue with an integrated locking tongue,” said Susanne Hjorthagen, director of surface technology, Välinge Innovation AB. In illustration: Slits underneath the groove side of the panel provide flexibility so the tongue side—when pressed downward in a single-action motion—clicks into place.

Another plus, especially for installers who are already familiar with the 5G system, is floor layers don’t have to learn a whole new procedure when installing the panels. “Installers can take it apart the same way they would with the traditional 5G,” Hjorthagen said.

A big advantage of the system is that it reduces costs (no need for plastic tongues or insertion machines). With respect to locking strength, it is not quite as sturdy as the traditional 5G but it’s still strong enough to endure the rigors of a typical application, Hjorthagen said. Välinge conducted demonstrations of the new 5G-i system at the NWFA convention last month and at Surfaces back in January. The company reports strong interest among both existing and potential licensees. As Geir Waland, director of sales and marketing for Boen AS, stated, “5G has contributed to raising the standard of our hardwood and indoor sports flooring.”

Covering the bases

Välinge Innovation’s patent portfolio comprises more than 1,600 granted patents and a global license base of over 200 licensees. The company’s range of locking systems provides an industry standard for installing floating floors. At the same time, the company realizes all floors are not created equally. To that end, Välinge has developed solutions optimized for all flooring products in various widths and thicknesses. (For example, 5G-i comes in two different versions that have been optimized for laminate and LVT/WPC products, respectively.)

Following is an overview of the locking systems available:

Screen Shot 2017-05-30 at 10.39.45 AM Screen Shot 2017-05-30 at 10.39.38 AM

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Torlys launches new CorkWood product

Screen Shot 2017-05-16 at 11.30.30 AMToronto, Canada—Torlys has launched a new type of flooring called CorkWood. The product is a specially engineered floor that has been created to bring together all the best features and benefits of other types of floors in one superior, all-inclusive product—combining the look of wood, the durability of laminate and the comfort of cork.

The top layer of Torlys CorkWood is made of a high-definition digitally printed compressed layer of cork in realistic patterns of oak and walnut. This new program is offered in two collections: CorkWood Designer, featuring extra-long 6’ planks in nine on-trend colors, and CorkWood Elite, in planks almost 4’ long and in five colors.

CorkWood is engineered with a durable HDF smart core for dent resistance and a 3mm (Designer) or 2.5mm (Elite) thick top layer of compressed cork. The polyurethane finish is equivalent to AC4 laminate and the sophisticated printing process makes CorkWood more fade resistant than its traditional counterparts. This means it will perform like laminate and retain the hardwood look for years to come.

Along with the compressed cork top layer, the new product includes the Torlys CorkPlus attached underlay for added warmth and sound insulation. The CorkPlus underlay is infused with Microban antimicrobial product protection that inhibits the growth of mold and mildew. This program, along with all other Torlys cork collections, is FSC (Forest Stewardship Council) certified, ensuring the wood and cork used in the manufacturing process comes from responsibly managed forests.

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Mohawk’s Airo aims to ease installation issue

January 2/9, 2017: Volume 31, Number 15
By Lindsay Baillie

airo-graphicMohawk is doing its part to address the skilled mechanic shortage by developing products that are much easier to install. Its latest innovation, Airo, is a step in that direction.

The product falls into a new category called “unified soft floor covering or USF. “Airo represents Mohawk’s newest innovation in soft floor covering,” said Tom Lape, president of Mohawk Residential. “The development

of Airo represents us looking at soft flooring from the consumer backward instead of the manufacturing plant forward. We want to look at what the consumer values and run with that.”

Unveiled during its recent Solutions conference (FCNews, Dec. 19/26, 2016), Airo is made solely with PET recycled content. According to Mohawk, the product is hydrophobic and absorbs zero moisture, liquid and odor. When installing Airo the customer will not have to deal with the new carpet smell, which can irritate some people who suffer from allergies, asthma or general sensitivities.

The new product will benefit not just the consumer, Lape explained. “Airo is important to retailers because it offers a simpler-to-install, easier-to-maintain, better performing and more sustainable soft surface. Mohawk has spent over four years developing and refining the Airo production process to prepare for this launch. Just as we changed the industry about 10 years ago with the introduction to SmartStrand, we looked to do the same again with the introduction of Airo.”

Part of Airo’s ease of installation stems from how the product is made. Unlike other types of soft flooring, Airo is not stretched during production. Rather, it is belted and relaxed, freeing the product from tension. What’s more, Airo requires no additional cushion, tack strips, power stretching or iron seaming.

According to Lape, Airo will only be sold through limited distribution. Airo will wholesale in the mid teens, he noted.

Several Mohawk aligned dealers who were on hand at the Solutions conference to preview the product liked what they saw. That includes Sandra Molski, owner, Flooring & More, Janesville, Wis., who believes it will help address the installation issue. “[Airo] is absolutely incredible because one of the biggest stumbling blocks we have right now is installers,” she explained. “Broadloom installers are the hardest to find because the age of your average installer is growing older. The younger generations are not picking it up. It’s a lot of hard work, it’s hard on your knees. [Airo] really intrigues me because you don’t have to have the knee kickers, you don’t have to have the tack strips. It’s very dimensionally stable.”

Airo’s stability is crucial in Molski’s market in Wisconsin where floors typically experience a range of atmospheric conditions which can cause expansion and contraction. Airo was designed to address those issues by inhibiting absorption so it can’t move. “It lays flat and is a very attractive product,” she said. “As a post-consumer recyclable product, Airo also has a great green story. It answers a lot of concerns my customers have.”