Posted on

Daltile, Mohawk Group unveil first West Coast design studio

Screen Shot 2014-06-24 at 11.36.36 AMSan Francisco – Daltile and Mohawk Group announced the opening of its first West Coast design studio in San Francisco. This studio, though unique in its collaboration between sister brands Daltile and Mohawk Group, is the third to open in the U.S., following a Daltile studio opening in Philadelphia in May 2014, and Dallas in September 2012.

“It is important for us to meet the growing needs of designers and architects in key markets across the country,” said Lori Kirk-Rolley, vice president of brand marketing at Dal-Tile. “Our hope is to further stimulate the growing design community in San Francisco and along the West Coast with this new space.”

The almost 10,000-square-foot studio space, located in the San Francisco Design District at 212 Utah St., occupies the historic C. Austin Gomez Building, built in 1916.

Digital tools in the studio allow customers to bring their design ideas to life. Two LCD touch screens let customers virtually flip through the digital catalog, view inspiration gallery images and build out designs with a tile and stone visualizer tool. Light panels show how tile will look in different settings in the home, an important factor in choosing the correct tile for a customer’s space.

Mohawk Group is also represented in the space, featuring a full spectrum of carpet and hard surface products representing the Karastan, Lees, Bigelow and Durkan brands.

“Mohawk Group is dedicated to providing innovative solutions to our customer base,” said Michel Vermette, senior vice president of Mohawk Group. “We are excited to share this space with our sister brand, Daltile, who has already seen success with studios like this in other markets.”

Posted on

Daltile announces winner of Daltile Interior Design Scholarship

ASID’s Randy Fiser, Dal-Tile’s Lori Kirk-Rolley, scholarship winner Jessica Sapinoso, and Dal-Tile’s John Cousins

Dallas — Daltile, in conjunction with the American Society of Interior Designers (ASID) Foundation, has announced Jessica Sapinoso as the winner of the third annual Daltile Interior Design Scholarship. As the grand-prize winner of the competition, Sapinoso was presented with a $10,000 scholarship at NeoCon 2014 to continue her education in the field of interior design.

Sapinoso’s winning design was on display at NeoCon 2014, where she was present as Daltile’s guest of honor. First-, second- and third-prize winners each received a $2,500 scholarship, and 10 merit winners received a $1,000 scholarship each, for a total of $27,500 in scholarships awarded, according to Daltile.

“On behalf of Daltile and the ASID Foundation, we congratulate Jessica Sapinoso on winning the Daltile Interior Design Scholarship,” said Lori Kirk-Rolley, vice president, brand marketing, Dal-Tile Corp. “Once again, students from around the country rose up to our design challenge, demonstrating that the future of interior design is bright indeed. We feel confident that Jessica, the runners up and merit winners, are once again shining examples of what the next generation of interior designers has to offer.”

This year’s design challenge, titled Operation Renovation, was to transform an outdated space in dire need of a renovation. Renovations and remodels are common in today’s marketplace, and Daltile sought to provide students with a real-world design experience. Entries were judged on the space’s function, aesthetic and creative use of Daltile’s newest product offerings to bring each student’s vision to life.

“The ASID Foundation is proud to participate with Daltile in awarding scholarships to Jessica Sapinoso and these other worthy young designers,” said Randy Fiser, executive vice president and CEO, ASID. “Education and scholarships are prime objectives of the ASID Foundation, and the Daltile Interior Design Scholarship program enables us to address both while leveraging a valued partnership.”

Posted on

Daltile to unveil new collections at HD Expo

Screen Shot 2014-05-12 at 1.49.51 PMDallas — Daltile will feature several collections from the brand’s spring launch at 2014 HD Expo in Las Vegas, May 14-16. Collections on display will include Acacia Valley, Imagica, Exhibition, Pietra Jura, Season Wood and Valor ColorBody porcelain collections as well as Exquisite glazed porcelain and Clio mosaics.

“We are excited to showcase a diverse range of tile offerings to the hospitality community during HD Expo,” said Lori Kirk-Rolley, vice president, brand marketing, Dal-Tile Corp. “These collections are reflective of our commitment to deliver a wide variety of thoughtful, on-trend design choices that will positively enhance guest experiences.”

Daltile is expanding its palette of wood look options with Season Wood, a porcelain tile with a natural weathered wood design. Unlike hardwood, Season Wood allows for the warm look of hardwood flooring in any space and delivers long-lasting endurance where natural wood may not.

Clio mosaics offer an outlet for color and creativity in hospitality spaces, with a fresh blend of stone and glass in a versatile mosaic. The rich look of polished stone is randomly mixed with glass in glossy and frosted finishes that easily integrate into any style.

For powerful performance coupled with ultimate luxury and bold design, Daltile’s Imagica ColorBody porcelain is sure to make a statement with its emulation of stained concrete, stone and fabric offered in a range of large, linear sizes.

Attendees can view the offerings at booth #2623.

Posted on

Daltile opens new design studio in Philadelphia

Screen Shot 2014-05-07 at 12.50.52 PMPhiladelphia — Daltile, an industry-leading brand of ceramic, porcelain, glass, metal, and natural stone tile products, has opened the doors to a new design studio in downtown Philadelphia. The design studio is the first of its kind from Daltile to open in the Northeast, and will serve as a valuable resource for designers and customers in the area.

“To meet the growing needs of designers, architects and other customers, we’re making our full range of product options more accessible in a space that inspires,” said Lori Kirk-Rolley, vice president, brand marketing, Dal-Tile.

The 4,000 square-foot, four-story design studio, located in the Philadelphia Design Building at 2300 Chestnut St., sits among other architectural and design firms, around the corner from the Marketplace Design Center.

The space looks and feels like a sophisticated design firm with communal worktables and easy access to product samples. A loose tile library provides customers with full-size samples to help them choose the best, and most stylish, tile for their projects.

Digital tools in the studio allow customers to bring their design ideas to life. An LCD touch screen lets customers virtually flip through the digital catalog, view inspiration gallery images and build out designs with the tile and stone visualizer tool.

Wall panels showcase products in-use to provide inspiration for applications and encourage incorporating various collections in each space for unique and multi-dimensional results.

The entry features a unique tile sculpture and mosaic mural that serve as a focal point, while a freestanding glass and metal lift leads the eye to the mezzanine area and above in the multi-level space.

“We kept the design elements in the space simple and sleek, as the historic loft-like atmosphere already provided a lot of natural character,” said Glenn Isenmann, associate for Gensler, the global architecture, design, planning and consulting firm that designed the studio for Daltile.

The studio is the first of two bi-coastal locations to open to the public in 2014. Daltile will celebrate the opening of a shared studio with Mohawk Flooring in San Francisco in the coming months.

Posted on

Daltile to be featured on American Dream Builders

Screen Shot 2014-03-20 at 11.04.00 AMDallas — Daltile announce its participation on NBC’s new one-hour reality competition series American Dream Builders, which premiers March 23. Hosted by designer Nate Berkus, American Dream Builders will pit 12 worthy contestants against one another in a high stakes renovation competition. Daltile product will be regularly featured during the show’s inaugural season.

“We’re thrilled to participate in the first season of American Dream Builders,” said Lori Kirk-Rolley, vice president, brand marketing, Dal-Tile. “At Daltile, we pride ourselves on having a product portfolio that offers all that is needed to design with confidence, and look forward to seeing how the contestants use those products to renovate and redesign their own spaces.”

American Dream Builders will air weekly on Sundays at 8|7 CST.

Posted on

Optimism abounds as serious buyers drive traffic, sales

by Louis Iannaco

Orlando, Fla.—Coverings, the nation’s largest ceramic tile and natural stone show, returned to its roots here from April 17 to 20 as more than 800 exhibitors strutted their stuff for the entire A&D community and more to see.

Things seemed to be looking up as reactions from most participants surveyed were very positive. Toward the end of the four-day event, Karin Fendrich, COO of National Trade Productions (NTP), the company that runs Coverings, said the show had exceeded expectations. “We had set a goal for sales a year ago that we would see some growth, particularly over what we did last year in Las Vegas, and we hit our goal.” Continue reading Optimism abounds as serious buyers drive traffic, sales

Posted on

Garcia captures inaugural Dal-Tile design scholarship

Las Vegas—Sarah Garcia is the winner of the inaugural Dal-Tile Interior Design Scholarship presented by the American Society of Interior Designers (ASID) Foundation. As grand-prize winner, Garcia received a $10,000 scholarship to continue her education in the field of interior design. Her winning design was on display at Surfaces. Continue reading Garcia captures inaugural Dal-Tile design scholarship

Posted on

Executive forecast: Ceramic producers investing in technology for 2012

By Louis Iannaco


Much like last year, while most tile producers did not see economics conditions in 2011 rebound as quickly as they would have liked, they continue to make investments in technology and look to do more of this going into 2012. Digital printing technology has made a huge impact on what manufacturers can create, and it seems as though they’ll continue this trend moving forward. Mills are also being challenged from abroad, with an increase in imports from places like China only adding to pressure on pricing. Continue reading Executive forecast: Ceramic producers investing in technology for 2012