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Dal-Tile continues to support Texas teammates

DT_Relief_06Dallas—The unique corporate culture of Mohawk’s Dal-Tile division is driving continued care and support for fellow Texas teammates in the wake of Hurricane Harvey’s devastation in Houston and the surrounding areas.

“The Mohawk Dal-Tile division is headquartered in Dallas, so our fellow teammates affected by Hurricane Harvey are right in
our backyard,” said John Turner, Jr., president of Dal-Tile. “This proximity, our company’s
deep Texas roots and the
prevailing Dal-Tile corporate
culture have helped drive
continued care for fellow
colleagues. Hurricane Harvey
impacted a large number of our Dal-Tile Texas teammates and we have all been very focused
on helping them get completely back up on their feet.”

Following Hurricane Harvey, Dal-Tile created a Care Team at the division’s corporate headquarters in Dallas. The company’s first goal was to make contact with employees living in the affected areas.

“Our Care Team manned the phones continuously and within the first 24 hours, we knew that all 123 Dal-Tile teammates in the areas affected by Harvey were physically unharmed,” Turner explained. “Although the material losses were truly grave in many cases, we were so heartened to know that, most importantly, everyone was safe and stable.”

After the disaster, the company instantaneously forwarded funds to every employee who was affected. In addition, Dal-Tile employees nationwide as well as employees of parent company Mohawk Industries joined together to provide further financial support to teammates affected by all of the recent
hurricanes. Employees generously
contributed to a Go Fund Me page established specifically for affected colleagues. Together, employees raised $70,000 for their teammates in need. Parent company Mohawk Industries then essentially triple-matched the money raised by employees for their fellow teammates, bringing the grand total of money available to help employees affected by all of the recent hurricanes to $300,000.

The Mohawk Dal-Tile division’s Care Team has been tracking with each affected family on an ongoing basis so the company can continue helping in the ways that are most needed. Last week, several Care Team members made a round of personal visits to the Dal-Tile team members in Houston who suffered the greatest monetary losses from Hurricane Harvey, ranging from literally losing everything to losing cars or incurring substantial damage to homes. The purpose of last week’s visit was to present additional money to these team members, giving them much needed additional help while they are trying to put their families’ lives back together.

“Our visit to distribute additional funds to the employee families with the greatest needs was met with hugs, tears of gratitude, and descriptions of how the money will help ease the burden of trying to move forward amidst circumstances of loss that can feel so daunting,” said Tena Boyd, HR support services manager for Dal-Tile. “This type of moment is why I have worked at Dal-Tile for 39 years. It brought my heart so much joy and pride to have our Dal-Tile team helping those of ‘us’ who are down right now. That’s just who we are as a team. We take care of each other.”

Early on, the Mohawk Dal-Tile division’s Care Team in Dallas spoke at length with each affected employee to assess in detail their family’s specific needs. The Care Team created customized “Help Lists” for each family. These lists included items such as food,
clothing, baby essentials,
toiletries, bedding, bath items,
cleaning products and pet
supplies.

Armed with the lists,
the Care Team launched a “Personalized Donation Drive” among employees at the Mohawk Dal-Tile division’s Dallas headquarters. The families’ lists were posted in a central location in the campus’ main building and employees signed up to purchase items on the lists. Some employees donated item-by-item and others adopted an entire family. The Care Team then personally trucked these items down to one of Dal-Tile’s main Houston facilities shortly after Hurricane Harvey hit.

“In addition to helping from a material stand-point, we wanted the arrival of these donated items to be one more reminder for our Texas teammates of the concern that we have for them,” said Mike Carroll, regional human resources manager for Dal-Tile.

Teammates from Dal-Tile’s nationwide network of plants and distribution centers also held donation drives, resulting in over 20 pallets of supplies being shipped down to one of Dal-Tile’s centrally-located Houston facilities. Teammates from across the country showered Houston-area employees with clothes, bedding, toiletries, paper goods, cleaning supplies, bottled water, non-perishable food items and more.
“Although rebuilding after Hurricane Harvey won’t happen overnight, we are making sure that our employees affected by this natural disaster know that Mohawk, Dal-Tile, and their teammates nationwide are thinking of them and have their back,” concluded Turner.

 

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Reader’s helps Houston recoup after Hurricane Harvey

October 9/16, 2017: Volume 32, Issue 9

 

The following is the 10th installment in a series highlighting the 14 distributors that constitute Bravo Services, a group comprising many of the top flooring wholesalers in the country. Here we focus on Reader’s Wholesale, based in Houston.

Screen Shot 2017-10-17 at 9.58.35 AMReader’s Wholesale has been a fixture in Houston for eight decades, so when Hurricane Harvey wreaked havoc on southeastern Texas in late August—flooding large swaths of towns and rendering roads impassible—it was only natural for Reader’s and its employees to want to give back.

And it did—in a big way. “Since the beginning of September, Reader’s Wholesale and its top management have made charitable contributions totaling $275,000 and we expect that to rise to $350,000 by the end of the year,” said Lucky Burke, chairman and CEO. “We’ve been in business for 82 years; it is incumbent upon us to support the communities. There are very few companies that will see anything positive coming out of the devastation. However, floor covering will be one of them. We just want to do everything we possibly can to facilitate the recovery.”

In addition to the monetary contributions, Reader’s employees helped their neighbors and fellow Houstonians in a number of ways. One employee, in fact, spent two days on his boat rescuing people from rising floodwaters.

Screen Shot 2017-10-17 at 9.58.29 AMAs a company Reader’s was extremely fortunate. Its building remained intact throughout the storm, and only one of its 90 employees suffered property damage. In the immediate aftermath of the storm, Reader’s worked closely with its suppliers and ordered extra inventory. The distributor also added space to an existing warehouse to accommodate the materials. “We are thankful to our suppliers who stepped up and worked with us,” Burke said. (One of them, Armstrong Flooring, donated $250,000 in flooring to the cause.)

Adam Burke, president, said business is back to normal for Reader’s, and revenue is ahead of schedule. “We already have a nice uptick in our volume for September based on what we are seeing. It appears there is a lot of action [out there] but we have not seen a real increase in business yet. We’ve seen some but the real rush of business will start in about a month. Based on the flooding events the increase in business could last one to two years from the end of this year.”

 

For more information on Reader’s Wholesale, call 713.224.8300 or visit readerswholesale.com. For more information on Bravo Services,
contact John Carney at 214.215.2880 or visit bravoservices.com.

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MSI assists victims of Hurricane Harvey

gI_155355_AP_17244821529718Houston—M S International (MSI) has donated to Hurricane Harvey relief and recovery efforts through the American Red Cross and other disaster relief organizations.

MSI employees and the MSI Charitable Trust joined forces to help those affected by Hurricane Harvey. “We were heartbroken to see the devastation caused by this catastrophic hurricane and knew we wanted to help,” said Manu Shah, CEO of MSI. “I’m proud and humbled by the generosity of our employees. Their thoughtful donations echo MSI’s deep-rooted commitment to humanitarian efforts.”

MSI is headquartered in Orange, Calif., but has dozens of showrooms and distribution centers across the United States including one in Houston. “Our Houston facility suffered only minor damage, but our employees, customers and partners weren’t all as fortunate,” said Rajesh Shah, president of MSI. “We hope this donation will support them—and others—as they begin to rebuild in Harvey’s aftermath.”

For more information, visit msistone.com.

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Shaw Industries provides support for hurricane relief

ShawFloors_logo_276Dalton, Ga.—Shaw Industries is committed to supporting the response and recovery efforts of communities affected by Hurricanes Harvey and Irma and other natural disasters as part of the company’s corporate vision of creating a better future. The safety and well being of Shaw’s associates and customers directly affected by these events are a top priority.

Working alongside the American Red Cross, Shaw is listening to and addressing the needs of victims and volunteers as disasters strike and challenges continue to unfold. The company has chosen to partner with the American Red Cross due to the organization’s far-reaching network to effect meaningful change and their track record of transparency, donating an average of 90 cents of every dollar to the programs they service.

Shaw’s strategic plan for assisting with natural disasters is as follows:

  • Connect with affected associates and customers to ensure their safety and well-being.
  • Address property damage of associates and customers to explore needed physical and financial support.
  • Make corporate donations to the American Red Cross immediately following natural disasters.
  • Organize efficient and practical ways Shaw associates can donate money/supplies as needed.
  • Listen to the needs of first responders and the American Red Cross to ensure that supply donations make logistical sense and offer significant benefits.
  • Organize Shaw associate blood/collection drives as needed.
  • Donate flooring products for recovery and rebuilding efforts as needed.

To date, Shaw has provided the following support for those impacted by Hurricane Harvey:

  • Made a corporate contribution to the American Red Cross.
  • Invited associates and the community to support the Red Cross’ efforts by making monetary donations—the most efficient way to most quickly assist those impacted.
  • Offered grants to assist with expenses are available to Shaw associates who lost their homes.
  • Donated and transported bottled water as requested by the American Red Cross.
  • Enabled Shaw retailers to use Capture The Spirit points for American Red Cross donations with a corporate match for donations during a specified time period.
  • Extended sample/showroom replacement support and other special offers to retail customers.
  • Provided a dedicated customer service group to handle calls and expedite service.

The company will continue to evaluate needs and will take a similar long-term, strategic approach with Hurricane Irma.

For more information, visit shawinc.com.

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Mohawk Industries' family of brands unites for hurricane relief

Mohawk Hurricane ReliefCalhoun, Ga.—Mohawk Industries is taking action to serve the communities impacted by Hurricanes Harvey and Irma. Across the company, associates are banding together to help by collecting supplies, transporting water, donating financially and developing platforms to provide further assistance.

“Mohawk’s efforts to help in times of need are at the core of the company culture,” said Brian Carson, president of Mohawk Flooring North America. “We care deeply about the communities where our employees and customers live and work. The resiliency and hope expressed by those affected have touched our hearts and inspired our actions.”

As the devastation from Hurricanes Harvey and Irma is fully realized, the need for flooring throughout impacted regions will be significant. Mohawk is putting programs in place to assist its customers in restoring their business operations and preparing for the recovery.

“The heart of the rebuilding effort will take place at the local level, and we want to offer guidance and support,” Carson said. “We have developed tools for customers in these regions that allow impacted consumers to get new flooring in their homes and small businesses quickly.”

These tools include enhanced financing and advertising programs along with increased products available for immediate shipment.

“Many organizations in the healthcare, workplace, education, hospitality sectors and beyond were greatly impacted by these catastrophic storms,” explained Michel Vermette, president of Mohawk Group, Mohawk’s commercial division. “Here lies an opportunity to leverage our strengths quickly and efficiently to meet the very specific needs of our neighbors in Florida and Texas. Together, we will help all of those affected to begin the process of mending and bettering communities after great tragedy.”

Customers are rallying behind Mohawk’s programs. Florida-based retailer Mark Compston, owner of Mark’s Floors, said, “Thankfully, our store is stable but many homes in our region suffered immense flooding and damage. By partnering with Mohawk, we can help put their lives, businesses and homes back together.”

After each hurricane, Mohawk’s top priority was to make sure its associates were sheltered and stable. To provide continued support for associates’ most pressing needs, Mohawk and Dal-Tile, Mohawk’s ceramic tile business, started a GoFundMe page so employees can provide donations to directly assist their co-workers.

“We moved quickly to ensure that employees had cash in hand to help make things a bit easier for them,” said John (J.T.) Turner Jr., president of Dal-Tile. “Very few of us can imagine what someone who survives a hurricane goes through emotionally. Our hope is that this immediate assistance will not only be a financial resource, but it will also reassure them that Mohawk and Dal-Tile have their backs as they begin to rebuild.”

After Hurricane Harvey, Dal-Tile also put together a Care Team that created customized help lists with items such as food, clothing, baby essentials, toiletries, cleaning products and pet supplies. Employees in Dallas donated designated items or sponsored entire families, providing each of the requested necessities to their colleagues.

“Some people lost everything, and you are still seeing them trying to accept this catastrophic reality,” Houston-based Mohawk truck driver Keith Lister explained. “I just encourage people to do whatever they can to help. Every little bit helps. Even the small things like bottled water and gas are important. It is hard to know where to start. So many people are going to need so many things.”

As more information becomes available about the extent of Hurricane Irma’s damage, Mohawk will also aid employees affected by that storm’s devastation with a focus on meeting essential needs first and then supporting their families’ recoveries over time.

Rebuilding communities
The company’s first concern is for the safety and stability of those affected, and Mohawk is working around the clock to help rebuild the communities that these catastrophic storms impacted.

Extending its ongoing partnership with United Way, Mohawk is increasing its 2017 corporate donations targeted to the Texas and Florida chapters. The company plans to raise additional relief funds to support United Way’s effort through targeted social media campaigns and an accompanying landing page experience. To date, United Way has raised more than $29 million for hurricane relief.

Mohawkhurricanerelief.com is where employees, customers and consumers can donate to United Way to support localized relief efforts in the areas devastated by Hurricanes Harvey and Irma. The site also activates Mohawk’s Friends and Family program, which provides a discount to assist consumers in these hard-hit regions. Consumers can visit the website for an easy, one-click stop to donate to the cause or find retailers that are providing discounts and special financing.

“Full recovery from Hurricane Harvey and Hurricane Irma will take time,” Carson added. “We want to create a sustained platform for people to continue supporting these communities as they work to rebuild and recover. We also want them to have a resource to locate Mohawk retailers in their respective areas.”

The company’s logistics team will also continue partnering with Calhoun-based Nature’s Big Springs Water to donate and deliver bottled water to communities impacted by the storms. Together, the companies have already provided more than 100,000 bottles of water to the Houston area, utilizing Mohawk’s fleet to deliver the bottles to local shelters.

To learn more about Mohawk Industries’ Hurricane Harvey and Hurricane Irma relief efforts and how to help, visit mohawkhurricanerelief.com.

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Industry lends a hand in providing disaster relief

September 11/18, 2017: Volume 32, Issue 7

By Reginald Tucker

 

Screen Shot 2017-09-15 at 2.24.32 PMThe toughest of times often bring out the best in people. That time-tested mantra certainly applies to the flooring industry, which is stepping up in a big way in response to the natural disasters that have stricken Houston and Florida this month.

The support from the industry—on top of what has already been pledged by various charities, associations and independent donors—is sorely needed. Texas Gov. Greg Abbott puts the damage from Hurricane Harvey between $150 billion and $180 billion, making it more costly than Hurricane Katrina or Hurricane Sandy. Meanwhile, Karen Clark and Co., a Boston-based firm that analyzes risk, estimated total losses from Hurricane Irma, including the Caribbean, at $25 billion. Florida accounts for most of the $18 billion in estimated damages in the U.S., followed by Georgia, South Carolina and Alabama.

Following are several ways industry suppliers and individuals are providing assistance in the wake of the hurricanes.

Armstrong
Armstrong Flooring has pledged to donate 250,000 square feet of flooring to support rebuilding efforts after Hurricane Harvey and other natural disasters. The company will contribute flooring through a new partnership established with Good360—a nonprofit group that matches product donations with community organizations, many of which are engaged in disaster recovery in local communities.

The flooring donated through Good360 will be provided to several, thoroughly vetted non-profit organizations, including those helping with rebuilding efforts after disasters. Good360 provides products for all stages of disaster recovery and works with its on-the-ground non-profit partners to assess needs and respond accordingly.

Emser Tile
Emser Tile has arranged a company-wide donation program to support disaster relief in Houston and southeast Texas in the aftermath of Hurricane Harvey. The program includes a significant corporate donation to the Red Cross from Emser Tile along with a match of all Emser Tile employee donations.

Emser Tile, based in Los Angeles, operates four showrooms and a major distribution center in Houston and employs more than 200 associates in the area. A separate fund has also been organized to provide financial assistance to those Emser Tile employees directly impacted by this disaster.

Gerflor
Following the devastating effects of Hurricanes Harvey and Irma, Gerflor USA—which includes the Gerflor, Connor Sports and Sport Court brands—announced it will match employee donations for hurricane relief efforts. The company and its brands are committed to helping rebuild Texas, Florida and all communities impacted. Match-eligible donations to several non-profit organizations providing relief to affected communities in/around Houston will be accepted through Oct. 11.

Karndean Designflooring
As the devastation wrought by Hurricane Irma continues to be assessed, Karndean has announced plans to expand its Hurricane Harvey relief program to include those affected by Hurricane Irma as well.

After offering free freight services to its customers in Texas, Karndean Designflooring will also extend free freight to include customers in the state of Florida through Oct. 31. The company is also in the process of reaching out to dealers throughout the state to assess showroom damage and provide assistance.

In addition to the company’s current Hurricane Harvey donation drive to benefit the Houston Food Bank and City of San Antonio Animal Care Services, Karndean is also accepting donations for United Way of the Florida Keys, which will distribute funds to non-profit groups throughout Monroe County. The donation drive is open to Karndean employees as well as members of the general public.

Mohawk
Mohawk Industries and Nature’s Big Springs Water have partnered to offer a helping hand to those affected by Hurricane Harvey. The two Dalton-based companies teamed up to donate and deliver more than 100,000 bottles of water to the Houston area. The companies will split the cost of the water and Mohawk will deploy its trucking fleet to make the delivery once the roads are passable.

Mohawk employs approximately 130 people in the Houston area—all of whom have been identified as safe and sheltered, although some of their homes have been severely compromised. In addition to the water delivery, the company will provide further assistance to affected employees.

Patcraft
Patcraft, working in conjunction with its parent company, Shaw, has established a donation program to benefit Hurricane Harvey relief efforts led by the Red Cross. Over the next 90 days, the company will donate 2% of every sale of product shipped to Texas to the humanitarian organization. This donation program was designed to provide support to the affected areas and began with purchases made on Sept. 4. Patcraft is currently exploring opportunities to support Hurricane Irma relief efforts as well.

Shaw
Shaw Industries is committed to supporting the response and recovery efforts of communities affected by Hurricanes Harvey and Irma and other natural disasters as part of the company’s corporate vision of creating a better future. The safety and well being of Shaw’s associates and customers directly affected by these events are a top priority.

Working alongside the American Red Cross, Shaw is listening to and addressing the needs of victims and volunteers as disasters strike and challenges continue to unfold. The company has chosen to partner with the American Red Cross due to the organization’s far-reaching network to effect meaningful change and their track record of transparency, donating an average of $0.90 of every dollar to the programs they service.

Shaw’s strategic plan for assisting with natural disasters is as follows:

  • Connect with affected associates and customers to ensure their safety and well being.
  • Address property damage of associates and customers to explore needed physical and financial support.
  • Make corporate donations to the American Red Cross immediately following natural disasters.
  • Organize efficient and practical ways Shaw associates can donate money/supplies as needed.
  • Listen to the needs of first responders and the American Red Cross to ensure that supply donations make logistical sense and offer significant benefits.
  • Organize Shaw associate blood/collection drives as needed.
  • Donate flooring products for recovery and rebuilding efforts as needed.

To date, Shaw has provided the following support for those impacted by Hurricane Harvey:

  • Made a corporate contribution to the American Red Cross.
  • Invited associates and the community to support the Red Cross’ efforts by making monetary donations—the most efficient way to most quickly assist those impacted.
  • Offered grants to assist with expenses are available to Shaw associates who lost their homes.
  • Donated and transported bottled water as requested by the American Red Cross.
  • Enabled Shaw retailers to use Capture The Spirit points for American Red Cross donations with a corporate match for donations during a specified time period.
  • Extended sample/showroom replacement support and other special offers to retail customers.
  • Provided a dedicated customer service group to handle calls and expedite service.

Shaw will continue to evaluate needs and take a similar long-term, strategic approach with Hurricane Irma.

For more information, visit shawinc.com.

 

Screen Shot 2017-09-15 at 2.24.47 PMSwiff-Train
Texas-based Swiff-Train Co. is rallying team members from all over Texas to help in multiple aspects. At the same time, the company has established a YouCaring Fundraising account to aid in the recovery efforts. (Visit youcaring.com and search “Swiff-Train” for details.)

To assist their customers with their showrooms needs, Swiff-Train created product, display and showroom floor promotions. The support from its business partners and vendors has been instrumental in its efforts to meet current supply demands.

Swiff-Train itself was heavily impacted by Hurricane Harvey. Three of its distribution centers—Houston, Corpus Christi and Victoria—were in the storm’s path. Despite extensive damage to employees’ homes and property, all personnel are safe and distribution operations are back to normal, Swiff-Train reports.

 

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Patcraft starts Red Cross donation program for Hurricane Harvey relief

Screen Shot 2017-09-14 at 11.58.11 AMCartersville, Ga.Patcraft, working in conjunction with its parent company, Shaw, has established a donation program to benefit Hurricane Harvey relief efforts led by the Red Cross. Over the next 90 days, the company will donate 2% of every sale of product shipped to Texas to the humanitarian organization. This donation program was designed to provide support to the affected areas and began with purchases made on Sept. 4. Patcraft is currently exploring opportunities to support Hurricane Irma relief efforts as well.

“Our Patcraft team has been shocked by the Hurricane Harvey devastation and we feel strongly that our company has an opportunity and duty to give back where it is needed most,” said Jeff West, vice president of marketing. “Through this donation program, our customers and our team will support the Red Cross as the city works to rebuild, uplift and provide safe havens for thousands of children, parents, grandparents and friends who need help.”

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Swiff-Train supports Hurricane Harvey relief efforts

Swiff-Train_TexasStrongGraphicHouston—Swiff-Train announced it is providing relief for Hurricane Harvey victims. The Texas-based company had three of its distribution centers endure the hurricane. Despite extensive damage to employees’ homes and property, all personnel are safe and distribution operations are back to normal.

In addition to rallying company team members from all over Texas to help in multiple aspects, Swiff-Train has established a YouCaring fundraising account to raise funds for the recovery efforts. To donate, visit youcaring.com/swifftraincompany-930868.

Swiff-Train has also created product, display and showroom floor promotions to assist its customers with showrooms needs.

“The tremendous support from our business partners and vendors has been instrumental in our non-stop efforts to meet the supply demands,” said Shane Calloway, vice president of sales. “Swiff-Train is dedicated to supporting the storm victims through inventory, merchandising and teamwork.”

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Karndean Designflooring assists hurricane relief programs, hosts donation drives

Karndean-Designfloor_logo-2-col-on-white-background-1024x270Export, Pa—Karndean Designflooring plans to work closely with hurricane relief organizations and impacted customers and retailers to aid in cleanup and rebuilding efforts in the coming months.

The company has waived its freight fee for customers in the impacted areas and is assisting retailers who have sustained showroom damage. In addition, the company has opened its showroom and distribution centers in Pittsburgh, Dallas and Las Vegas to receive donations for the Houston Food Bank and City of San Antonio Animal Care Services through Oct. 31. The donation drive is open to both Karndean Designflooring employees and to members of the public who wish to contribute. Wish lists of desired goods can be found on each organization’s website.

“We are committed to helping hurricane-impacted areas and our customers get back on their feet in any way we can,” said Larry Browder, CEO. “We are very grateful that our employees in those areas are safe and sustained minimal damage, but many others were not as fortunate. We realize that this is a long-term recovery effort and people who were impacted may not be able to rebuild for months.”

Internally, Karndean Designflooring has implemented a program to match monetary donations made by Karndean Designflooring employees, and additional gifts will be made to each organization in the company’s name.

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Armstrong pledges to donate flooring for disaster recovery efforts

Armstrong Logo 2016Lancaster, Pa.—Armstrong Flooring has pledged to donate 250,000 square feet of flooring to support rebuilding efforts after Hurricane Harvey and other natural disasters. The company will contribute flooring through a new partnership established with Good360—a nonprofit that matches product donations with community organizations, many of which are engaged in disaster recovery in local communities.

“Our hearts go out to the families and communities that were devastated by Hurricane Harvey and the flooding it unleashed,” said Don Maier, CEO, Armstrong Flooring. “Launching this new program with Good360 enables us to provide flooring to help rebuild communities. Through this effort, we can focus on helping those who are most vulnerable to begin the recovery process and restore their homes.”

The flooring donated through Good360 will be provided to nonprofit organizations, including those helping with rebuilding efforts after disasters. Good360 provides products for all stages of disaster recovery and works with its on-the-ground nonprofit partners to assess needs and respond accordingly.

“Good360 is extremely pleased to be partnering with Armstrong Flooring to assist with the long-term recovery of Texas and Louisiana from Hurricane Harvey,” said Richard Barney, executive vice president of partnerships for Good360. “While disasters only remain in the public eye for a few days or weeks, the recovery process for an event as devastating as this will take several years. Armstrong Flooring and Good360 are committed to helping this region recover long after Harvey has disappeared from the evening news.”