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Capri Cork hires Whipple

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Lititz, Pa.—Travis Whipple has been hired as director of national sales for Capri Cork, a newly created position.

With Capri’s expanded range of flooring products, which includes the recent addition of AVA by Novalis Innovative Flooring, a dedicated director of national sales is the next step to achieving Capri’s long term goals.

Whipple comes to Capri from Spartan Surfaces where he was a sales rep in upstate New York and Connecticut and sold a wide variety of flooring products, including Capri.

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Cork: Latest looks

Volume 27/Number 24; March 31/April 7, 2014

As environmental awareness spreads throughout both retail and commercial markets, an increasing amount of manufacturers have created products to help meet the needs of green-minded customers and end users. Recently, numerous cork companies have refreshed their offerings to include the latest from the sustainable, fashionable and practical category.

Screen Shot 2014-04-22 at 11.17.34 AMExpanko

Over the years, the look and feel of classic homogeneous, gluedown cork has evolved through everything from patterned cork to colored cork. Recently, Expanko has noticed a trend toward the use of cork planks, an evolution from the more traditional square tiles.

By utilizing plank dimensions, designers are able to increase the creative possibilities of cork and pay homage to the look of traditional hardwood floors. Expanko has recently added 4- and 6-inch-wide plank dimensions to its Heirloom and Prestige cork lines. The company also offers the option of custom dimensions to suit any project’s needs.

By utilizing plank dimensions for unique designs rather than mixing colors of cork within a single tile, Expanko is able to maintain the inherent structural integrity of cork to create a strong, long-lasting floor.Screen Shot 2014-04-22 at 11.18.06 AM

Wicanders

Following the latest décor trends and maintaining the uniqueness achieved by integrating the Corktech label, Wicanders has introduced a new plank size in the Artcomfort collection and expanded its Vinylcomfort product line.

Artcomfort, which uses the latest optic image technology to reproduce appealing and realistic visuals, now features a longer board at about 6 feet long. The long board is emphasized by four sides of beveling and reinforces the authenticity of the wood planks, creating a more refined atmosphere.

The new board is available in seven wood visuals ranging from light to dark tones. All options are protected with Natural Power Coat (NPC), a highly wear-resistant and eco-friendly top layer that offers a higher standard in wear warranty with up to 20 years of coverage.

In the Vinylcomfort product line, five new visuals have been added with exclusive wood patterns, reflecting the trends in interior design. From natural and light pastel shades to gray and black tones, the new pallet range is available with a 0.3 mm wearlayer for domestic areas in planks measuring approximately 7 inches wide by 4 feet long.Screen Shot 2014-04-22 at 11.18.28 AM

WE Cork

The Serenity Collection from WE Cork is a cork floor with a high definition, 3-pass, digital print technology that reproduces the essence of wood or tile on a cork substrate, offering the best of classic beauty with the resiliency and comfort of cork.

The Serenity Collection allows the end user to use her imagination as any image she can conjure up can be printed with great clarity and vibrancy, turning a cork floor into a truly unique focal point for any space.Screen Shot 2014-04-22 at 11.18.45 AM

USFloors

Over the last six months, USFloors has introduced several new looks in cork from traditional square-edge planks to beveled-edge 18 x 24 tiles to, most recently, digitally enhanced (printed) cork with hardwood plank visuals, representing an expansion of the Cork Canvas collection. Cork Canvas was launched in 2012 as part of USFloors’ Green Island collection with four square-edge, 18 x 24 tiles featuring slate and stone visuals.

This year, the Cork Canvas collection has been updated with four new beveled-edge, 7 x 48 x 10.5 mm hardwood plank decors in an engineered locking construction with the 2G CorkLoc profile.

Digitally enhanced Cork Canvas takes a sustainable Natural Cork floor and replicates the look of natural stone or travertine directly onto the surface of the cork with the advanced digital imaging optics of Enhanced Realism Technology (ERT).Screen Shot 2014-04-22 at 11.19.06 AM

EcoTimber

EcoTimber, a leader in the supply of sustainably sourced wood and bamboo flooring since 1993, recently added cork to its portfolio of natural-growing products. In adding cork, EcoTimber has partnered with Corksribas, a Portuguese manufacturer, as its supplier.

EcoTimber, in addition to a sizeable selection of traditional cork tiles and planks, also offers stone and wood looks, underlayment and is adding new collections of wider and longer plank wood options, as well as rustic cork wall treatments.Screen Shot 2014-04-22 at 11.19.35 AM

Capri Cork

In its gluedown cork flooring business, Capri Cork is seeing trends develop with its Pick-up Strips selections.

The Pick-up Strips Dark pattern is part of Capri’s Mediterra Rigato collection and offers a random linear pattern. The entire Mediterra Rigato collection includes similar features ranging from subtle to bold. According to Margaret Buccholz, who is part of Capri Cork’s marketing and design team, the company is seeing annual increases in Mediterra Rigato sales.

In addition, a collection of Mediterra Planks includes 34 patterns and colors available in 4 x 18, 4 x 24, 6 x 18 and 6 x 24 gluedown selections. As with Mediterra Rigato, sales of the Mediterra Planks are increasing annually.

All Mediterra cork products come prefinished with three coats of water-based, commercial-grade polyurethane; have an anti-curl back coating, and are FloorScore certified.

 

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Cork: A smart, sustainable choice

Manufacturers highlight inherent benefits, new designs to retailers

Nov. 4/11 2013; Volume 27/number 14

By Jenna Lippin

Screen Shot 2013-11-11 at 6.25.21 PMHicksville, N.Y.—While top players across all categories, from wood to carpet to LVT, work to create a more sustainable flooring option, the major manufacturers in the world of cork flooring can sit back and relax as their products are inherently environmentally friendly and made of rapidly renewable material. Continue reading Cork: A smart, sustainable choice

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FCICA announces Jewell as vp of associates

West Bloomfield, Mich. —  FCICA, the flooring contractors association, announces that Don Jewell of Capri Cork was elected the vice chairman of Associates for 2012-2014.  Don was elected to the position by members of the association at their meeting held during the convention in Savannah, Ga. in March. Continue reading FCICA announces Jewell as vp of associates

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Cork’s latest looks more ‘dramatic’ than ever

Cork, the ultimate alternative flooring, has come a long way in the last few years. With new developments in the manufacture and production of this niche offering, cork has increasingly become an option for designers, architects and specifiers who are seeking something different, fresh and environmentally friendly.

New colors, shades and textures have expanded the applications for cork, allowing it to be used in almost every room of the house as well as various commercial settings, where it has found favor for decades.

The following is a look at just some of the latest looks and hottest sellers. Continue reading Cork’s latest looks more ‘dramatic’ than ever