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Credit gives retailers a boost in sales

By Emily J. Cappiello

One of the most important ways to increase floor covering sales is credit. When the economy dipped, consumers had a hard time getting credit, but now that consumer spending has increased, credit lenders like GE Capital, TD Retail Card Services and Wells Fargo are ensuring retailers have the means to create blossoming sales.

Private-label credit cards are one way retailers offer credit to consumers. “It gives the consumer an unencumbered line of credit that doesn’t impact her ability to use her Visa/Mastercard/Amex in her daily life,” said Marc Sczesnak, president of Mahwah, N.J.-based TD Retail Card Services, the private label credit card division of TD Bank N.A. “A private label card also provides lower-cost financing and longer-term payment options than a bank card.” He added that financing plans, such as no-interest programs from six to 60 months, can help a consumer pay less in interest and obtain a manageable monthly payment that enables her to make larger purchases. Continue reading Credit gives retailers a boost in sales