Navigating the new economy, Wall Street Journal offers “Guide to Essential Management”

January 24, 2011 | Comments Off on Navigating the new economy, Wall Street Journal offers “Guide to Essential Management”

The recession has created a new consumer and a new economy. While those two are constantly changing, it usually takes place gradually and over a long period of time giving economists, financial institutions, business owners, managers, etc., the ability study, evaluate and form strategies to successfully meet emerging trends. (more…)

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Don’t let the competition control you

January 24, 2011 | Comments Off on Don’t let the competition control you

We all have competition. How you deal with your competitors can play a major role on your operation’s success—or failure—if you let them control what your customers are seeing and hearing. (more…)

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Floor covering distributors see 2010’s top sellers continuing to pay dividends in 2011

January 24, 2011 | Comments Off on Floor covering distributors see 2010’s top sellers continuing to pay dividends in 2011

Today’s distributor is far more than the order taker and credit giver of its predecessors; it is a barometer for what is happening in a particular region. This is true in multiple ways, from general business conditions to the latest in product trends and styles. In fact, when it comes to helping retailers decide which products make the most sense to carry, a distributor is a venerable weather bell of information. (more…)

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WFCA debuts consumer portal

January 21, 2011 | Comments Off on WFCA debuts consumer portal

ANAHEIM, CALIF.—The World Floor Covering Association (WFCA) has announced the launch of a completely re-vamped consumer flooring website at wfca.org. The organization’s design team re-imagined the portal to provide consumers with improvements in navigation and accessibility, in addition to cutting-edge digital tools and an enhanced user interface. (more…)

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Hold on to your customers

January 21, 2011 | Comments Off on Hold on to your customers

Gaining new clientele is always a goal of business, but as slow as the economic recovery has been, this is a good time for salespeople to focus on their existing customers as means to impact their success. (more…)

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Finding opportunities during the recession

January 21, 2011 | Comments Off on Finding opportunities during the recession

Business conditions may be improving, but now is not the time to sit back and take a deep breath. Marketing and business experts are warning those who have made it this far to not let the recession go to waste. By that, they mean out of every major recession there have always been several companies that emerge as winners—on a national as well as local level. (more…)

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Armstrong and Beaulieu collaborate on home builder program

January 21, 2011 | Comments Off on Armstrong and Beaulieu collaborate on home builder program

Lancaster, Pa.—FashionSmart, a builder-oriented program bundling Armstrong hard surfaces and Beaulieu of America soft surfaces, offers a coordinated, six tiered system across all flooring types exclusively for homebuilders to help builders convert shoppers into buyers. Aside from price advantages and Armstrong’s brand name, the FashionSmart program eases the purchase of large ticket flooring for female homeowners by providing six levels that make it easy to trade-up and select a floor that meets any lifestyle or...

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Lauzon looks to build on 2010

January 21, 2011 | Comments Off on Lauzon looks to build on 2010

LAVAL, QUEBEC, CANADA—After flying under the radar for a few years, 2010 served as the reemergence of Lauzon Distinctive Hardwood Flooring. The Canadian hardwood flooring manufacturer with a reputation for quality and high style was aggressive in all facets— product, merchandising and marketing—as it positioned itself for the better days that lie ahead. (more…)

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NTCA elects Wadford president

January 20, 2011 | Comments Off on NTCA elects Wadford president

NAPLES, FLA.—The National Tile Contractors Association (NTCA) has elected Nyle Wadford president for the 2010-12 term. He will replace John Cox, who served the organization from 2008-10. (more…)

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NWFA relaunches consumer website

January 20, 2011 | Comments Off on NWFA relaunches consumer website

ST. LOUIS, MO.—The National Wood Flooring Association, (NWFA) has redesigned and relaunched its consumer web site, woodfloors.org. Among the improvements are simplified navigation, updated content, and additional photos of beautiful wood floors installed by NWFA members. (more…)

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