June 9/16, 2014; Volume 27/Number 29
By Lisbeth Calandrino
As an outsider looking in, social media is a lot of people talking about themselves. If you’re...
May 26/June 2, 2014; Volume 27/Number 28
By Lisbeth Calandrino
Having seen lots of card playing at Coverings in Las Vegas, I started thinking: How do...
May 12/19, 2014; Volume 27/Number 27
By Lisbeth Calandrino
I’m just getting home from Coverings and conducting training on the West Coast.
All I can think is,...
Volume 27/Number 26; April 28/May 5, 2014
By now you know your customers aren’t interested in traditional advertising and marketing. Like you and me, they...
Volume 27/Number 23; March 17/24, 2014
By Lisbeth Calandrino
It’s been reported to me by more than one salesperson that closing the sale takes longer now...
Volume 27/Number 21; March 3/10, 2014
By Lisbeth Calandrino
I’ve been conducting training for five years, and I’m always a bit astounded at the reaction I...
January 6/13, 2014; Volume 27/Number 18
By Lisbeth Calandrino
You’re probably tired of the hype about social media these days and hope it will disappear. Social...
