Technology: 10 questions to ask potential software providers

December 12, 2019 | Comments Off on Technology: 10 questions to ask potential software providers

Dec. 9/16, 2019: Volume 35, Issue 12 By Lindsay Gonzalez   Flooring software should ultimately support the growth of a dealer’s business, according to RFMS. Choosing the right software for your business is often a significant investment. Whether it’s ERP, CRM, measuring, inventory, etc., installing new flooring software requires time, money and patience. Before a dealer wastes all three, he or she should have a list of questions ready for potential software providers. FCNews spoke with...

Read More

QFloors: All about service and simplicity

December 2, 2019 | Comments Off on QFloors: All about service and simplicity

Nov. 25/Dec. 2, 2019: Volume 35, Issue 11 By Steven Feldman   From left: Trent, Chad and Chris Ogden with Ron Cluff. Springdale, Utah—Twenty years after its launch, QFloors has become the second-largest flooring-specific business management software provider in the industry. With a customer list that now numbers around 1,100, QFloors has more than doubled its base in the last seven years because it helps the flooring retailer become more profitable every single day. How?...

Read More

Marketing online: Proven ways to generate more leads

December 2, 2019 | Comments Off on Marketing online: Proven ways to generate more leads

Nov. 25/Dec. 2, 2019: Volume 35, Issue 11 By Lindsay Gonzalez   Positive reviews can help dealers improve their search engine placement. As the world’s digital landscape continues to expand, many flooring consumers are starting their journey to purchase online. It is crucial now more than ever that flooring dealers are actively working to generate as well as convert leads online. FCNews asked several industry experts for their top tips on generating leads. Focus on...

Read More

Technology: Roomvo breaks new ground

October 21, 2019 | Comments Off on Technology: Roomvo breaks new ground

Visualization tool streamlines selection process while helping dealers, distributors close more sales October 14/21, 2019: Volume 35/Issue 8 By Reginald Tucker   Engineered Floors reported increased engagement with its EF Visualizer tool, which is powered by Roomvo. In an age where consumers in the market for floor covering are increasingly relying on the Internet and online tools to research products before narrowing down their selections, the need for manufacturers and specialty dealers to get up...

Read More

FloorForce: The ‘all-in-one’ partner

September 20, 2019 | Comments Off on FloorForce: The ‘all-in-one’ partner

September 16/23, 2019: Volume 35, Issue 7 By Lindsay Baillie   (Editor’s note: This is the fourth installment in a series detailing how flooring dealers are enhancing their digital presence by partnering with FloorForce.)   FloorForce has redesigned Carpeting by Mike’s website so that it seamlessly flows with Mohawk’s site. When Carpeting by Mike began its partnership with FloorForce in 2017, after meeting through Mohawk’s Omnify, the flooring store said it was blown away by...

Read More

Technology: System integration makes business a breeze

September 6, 2019 | Comments Off on Technology: System integration makes business a breeze

September 2/9, 2019: Volume 35, Issue 6 By Lindsay Baillie   QPro offers B2B and API integrations to streamline business operations. Technology can be confusing, especially when you look at the nitty gritty of what makes up a software program. A lot of pieces go into creating a program that has the ultimate goal of making the software user’s life easier. One specific component of flooring software designed to streamline business processes is system integration....

Read More

FloorForce: Taking it to another level

September 6, 2019 | Comments Off on FloorForce: Taking it to another level

September 2/9, 2019: Volume 35, Issue 6 By Lindsay Baillie   FloorForce has helped Yates Flooring Center use social media more effectively, including Facebook advertising. (Editor’s note: This is the third installment in a series detailing how flooring dealers are enhancing their digital presence by partnering with FloorForce.) National Flooring Alliance member Yates Flooring Center in Lubbock, Texas, began its partnership with FloorForce three years ago. Today, the company is a member of FloorForce’s advisory board....

Read More

Dealers continue to see value in Mohawk’s Omnify program

June 14, 2019 | Comments Off on Dealers continue to see value in Mohawk’s Omnify program

June 10/17, 2019: Volume 34, Issue 26 By Lindsay Baillie   Almost three years ago Mohawk launched Omnify, an omni-channel solution that aims to simplify digital marketing by capturing and tracking leads while also streamlining social media publishing and search engine marketing. Today, Omnify works in conjunction with many of Mohawk’s other initiatives including its revamped Five Star program as well as Edge, its new go-to-market strategy. Many Mohawk dealers adopted Omnify when the manufacturer...

Read More

Technology: Top 10 tips for choosing the right software

June 13, 2019 | Comments Off on Technology: Top 10 tips for choosing the right software

June 10/17, 2019: Volume 34, Issue 26 By Lindsay Baillie   Selecting the ideal software for a flooring business should not be done in haste. That is according to several software manufacturers that urge dealers to take their time getting to know and understand the ins and outs of each system. New software—whether it is a store’s first system or simply taking the place of an existing program—often requires a dealer to invest time and...

Read More

A look back at 2018’s top introductions

May 6, 2019 | Comments Off on A look back at 2018’s top introductions

April 29/May 6, 2019: Volume 34, Issue 24 By Lindsay Baillie and Ken Ryan   In a marketplace plagued by “me-too” products, it is up to manufacturers to develop standout flooring. Whether it’s carpet, hardwood, laminate, tile or resilient, suppliers have had to step up their game in style, design and performance to excite flooring dealers and customers alike. In 2018, the industry saw a plethora of new products enter the scene. Following is an...

Read More