Xpress Global Systems opens new service center

June 19, 2018 | Comments Off on Xpress Global Systems opens new service center

Chattanooga, Tenn.–Xpress Global Systems, LLC (XGS) has opened a new, 68,500-square-foot service center in Lakeland, Fla. According to Darrel Harris, CEO, the new facility allows XGS to more efficiently service a greater footprint in Florida. “Analysis showed us that a much larger, more modern facility in Lakeland would provide better service to our valued customers and allow us to improve efficiencies,” Harris stated. “The Lakeland facility fits well with our expansion plans in the Florida...

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Laminate: Latest on-trend looks designed to entice dealers

June 18, 2018 | Comments Off on Laminate: Latest on-trend looks designed to entice dealers

June 11/18, 2018: Volume 33, Issue 26 By Reginald Tucker     All the excitement swirling around the LVT, WPC and rigid core craze is giving competing hard surface categories a run for their money. But laminate suppliers are not sitting idly by; many are fighting back against some of these trendy products by leveraging laminate flooring’s well-known aesthetic attributes. “Laminate and other categories have been under pressure from LVT, WPC, SPC and probably another...

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Laminate: Do moisture-resistant claims hold water?

May 3, 2018 | Comments Off on Laminate: Do moisture-resistant claims hold water?

Observers debate merits of overplaying the ‘waterproof’ card April 16/23, 2018: Volume 33, Issue 22 By Reginald Tucker   The excitement surrounding laminate flooring of late is a testament to the strides the segment has made both in terms of visuals and performance. Much attention has been focused on the latter, particularly enhancements and coreboard treatments designed to increase the product’s ability to withstand moisture penetration and/or water damage. But that begs the question, “Do...

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Laminate: State of the industry—Segment thrives despite impact of WPC, LVT

March 14, 2018 | Comments Off on Laminate: State of the industry—Segment thrives despite impact of WPC, LVT

March 5/12, 2018: Volume 33, Issue 19 By Reginald Tucker   For all the talk about laminate’s demise in the face of intensifying pressure from competing hard surface categories, the now-mature product segment is proving it has staying power. Ongoing innovations in the form of dramatically improved resistance to moisture, ultra-realistic replications of natural materials like wood and stone, and upgrades in surface texture and product performance are keeping the segment in the spotlight. While...

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Surfaces Laminate Coverage: Suppliers look to cash in on waterproof craze

February 15, 2018 | Comments Off on Surfaces Laminate Coverage: Suppliers look to cash in on waterproof craze

February 5/12, 2018: Volume 33, Issue 17 By Reginald Tucker   Water, water everywhere. Some of the laminate booth spaces at Surfaces this year looked more like aquariums than traditional room vignettes with all the fish tanks and waterfalls touting the products’ enhanced water-resistant or waterproof capabilities. It’s a trend that manufacturers are looking to leverage. Case in point is Mohawk, which has revamped the way it is marketing its family of laminate brands, including...

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Mohawk’s paradigm shift

February 15, 2018 | Comments Off on Mohawk’s paradigm shift

Change in laminate brand marketing strategy reflects product’s evolution February 5/12, 2018: Volume 33, Issue 17 By Reginald Tucker   After conducting extensive consumer research, Mohawk has decided to dramatically alter the way it markets its laminate flooring product offerings at retail. In a nutshell, laminate products previously positioned under the “laminate” banner will now be labeled RevWood—although the core construction of the product has not changed. Ditto for the company’s Quick-Step division, which will...

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Laminate: Advancements spark innovation in form, function

January 24, 2018 | Comments Off on Laminate: Advancements spark innovation in form, function

January 8/15, 2018: Volume 33, Issue 15 By Reginald Tucker   In a mature flooring segment such as laminate, one might not expect to see groundbreaking advances emerge with regularity. However, suppliers point to several recent and developing innovations that stand to build on an already durable, fashionable and desirable product. “Innovation is always key to business and we have seen a lot of changes in the past years to laminate (i.e., water resistance and...

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Retailers recall top intros of 2017

December 8, 2017 | Comments Off on Retailers recall top intros of 2017

November 27-December 11, 2017: Volume 32, Issue 13 By Lindsay Baillie   FCNews asked retailers to name the top flooring introductions of 2017. It should come as no surprise that the responses covered a broad range of products across the spectrum—LVT/WPC, wood, laminate and carpet. Some of the products identified were updated designs and looks from intros of 2016, while others were completely new launches. Following is an overview of the new products that stood...

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Laminate: Managing conflict via private-label strategies

November 13, 2017 | Comments Off on Laminate: Managing conflict via private-label strategies

November 6/13, 2017: Volume 32, Issue 11 By Reginald Tucker   In the ongoing battle between independent flooring retailers and the big boxes, laminate manufacturers have come up with a way to keep their channel partners happy: Develop private-label programs for some of the home centers while awarding specialty dealers with long established brands that carry the greatest brand equity. But this is not a distinction in name only; many of the laminate brands destined...

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Distribution: Despite threats from LVT/WPC, segment hold its own

November 13, 2017 | Comments Off on Distribution: Despite threats from LVT/WPC, segment hold its own

November 6/13, 2017: Volume 32, Issue 11 By Ken Ryan   Prior to the explosive growth of LVT/WPC, hardwood was the hot product in the hard surface flooring segment. In fact, 2012 and 2013 saw some of the largest increases in the wood category, with double-digit gains each year. Since then wood has continued to grow, albeit at a declining rate. Some observers surmise that this slow growth, which in many ways mirrors the overall...

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