Al’s column: Are you due for a brand makeover?

October 22, 2018 | Comments Off on Al’s column: Are you due for a brand makeover?

October 15/22, 2018: Volume 34, Issue 9 By Lisbeth Calandrino   Remember when it was good enough to call yourself a carpet store? Over the past 10 years, the smart “carpet stores” finally changed their names to include other flooring types. Many went kicking and screaming, afraid they would lose their old customers only to find out their “loyal customers” were cheating on them. At no time did they consider how much business they were...

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Al’s column: It pays to motivate employees

September 24, 2018 | Comments Off on Al’s column: It pays to motivate employees

September 17/24, 2018: Volume 34, Issue 7 By Scott Perron In the many years of writing columns, I cannot remember a time when I elected to copy and paste the content of any other article. However, this one is worth repeating. “Shark Tank” entrepreneur Daymond John—who is also known for his success at FUBU—posted an article back in May about how he motivates his employees to perform at the highest level. In his words: “Many...

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Al’s column: Building the labor force via partners

September 10, 2018 | Comments Off on Al’s column: Building the labor force via partners

September 3/10, 2018: Volume 34, Issue 6 By John McGrath Various flooring industry entities are taking their own approach in addressing the installation/labor challenges. At INSTALL, a major initiative for 2018 and beyond entails expanding our contractor base, comprehensive training program and growing our presence in the Southeast region of the country, where booming construction markets have historically relied on low-cost, independent subcontractors. But we are not doing it single-handedly. A major contributor to this...

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Al’s column: It pays to invest in technology

August 27, 2018 | Comments Off on Al’s column: It pays to invest in technology

August 20/27, 2018: Volume 34, Issue 5 By Lisbeth Calandrino Talking with a progressive retailer in the flooring business is a breath of fresh air. Not long ago, I spoke with Ted Gregerson, owner of Abbey Carpet, Anniston, Ala. I had heard Gregerson runs a successful shop and stays ahead of the game, and I wanted to learn more. What impressed me was his attitude—forward thinking and always looking for new ways to improve his...

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Al’s column: Don’t let moisture trip you up

August 10, 2018 | Comments Off on Al’s column: Don’t let moisture trip you up

August 6/13, 2018: Volume 34, Issue 4 By Elliot Gordon Across many job sites today, contractors are under pressure to complete projects on ever-shorter schedules with ever-tighter budgets. Unfortunately, the imperative to get the job done quickly and efficiently often overshadows the need to fully test concrete slabs to determine whether moisture remediation is required. If moisture testing is not conducted and moisture content rears its ugly head in the middle of a project, it...

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Al’s column: There’s no substitute for face to face

July 13, 2018 | Comments Off on Al’s column: There’s no substitute for face to face

July 9/16, 2018: Volume 34, Issue 2 By Scott Perron   As I thought about the content of this article, a vivid memory from 1989 flashed into my brain. I was 24 years old and our family had just opened a new store in Connecticut. I was determined to talk my father into purchasing a thermal fax machine for use in our business so we could stay on the “cutting edge.” My dad was a...

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Al's column: Overcoming objections to new software

June 18, 2018 | Comments Off on Al's column: Overcoming objections to new software

June 11/18, 2018: Volume 33, Issue 26 By Jason Goldberg   One of the most challenging parts of investing in new lead management software is getting your sales team to adopt it. It is never easy to convince people who are set in their ways to completely change the way they operate on a daily basis. To most salespeople, integrating new software into their sales process is only going to slow them down and give...

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Al's column: Lessons learned from baseball

June 1, 2018 | Comments Off on Al's column: Lessons learned from baseball

May 28/June 4, 2018: Volume 33, Issue 25 By Torrey Jaeckle   I love watching baseball. Unfortunately, I rarely watch it the “right” way. What do I mean by that? Well, let me start by describing how I usually watch a game. First, I record the game. Then I sit down, after the kids are in bed—usually around nine or 10 o’clock—and begin watching. To save time, I fast forward between pitches. Once you get...

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Al's column: Are you in the right class for tax purposes?

May 18, 2018 | Comments Off on Al's column: Are you in the right class for tax purposes?

May 14/21, 2018: Volume 33, Issue 24 By Roman Basi In one of my previous articles, I focused primarily on the Tax Cuts and Jobs Act’s (TCJA) impact on pass-through entities: sole proprietorships, limited liability companies (LLCs) taxed as partnerships or S corporations. In this installment, I provide an analysis of the other corporate form, C corporations.  While an S corporation election can be beneficial for many businesses, don’t discount a C corporation’s 21% flat...

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Al's column: Urgency helps boost close rates

May 4, 2018 | Comments Off on Al's column: Urgency helps boost close rates

April 30/May 7, 2018: Volume 33, Issue 23 By Lisbeth Calandrino The other day I was helping a friend clean out her closet. She would pull out an article of clothing and declare it was on its way to the Goodwill. A couple of times I commented on the clothing’s great quality. It seemed that when I did this, the piece went back into the closet. I noticed if I liked it before she took...

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