Dalton—The World Floor Covering Association (WFCA) released a new “Tom’s Tips” this week. In the Tom’s Tips series, Tom Jennings, retail training expert, presents short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance of being 1% better than your competition.
In this week’s Tom’s Tips, Jennings discusses the importance of quality products and the opportunity to differentiate your store from competitors.