Digital swatching tools simplify color decisions

HomeNewsDigital swatching tools simplify color decisions

Novi, Mich.—Chameleon Power has implemented digital tools that exploit architectural concepts for making material selections. The digital swatching suite can be used for exterior and interior selections during the design process.

The digital swatching tool provides users with the ability to select materials from a virtual database and collaborate with stakeholders. The tool can help customers make educated design decisions using pre-selected palettes, or design from scratch using the unlimited digital data set.

“Selecting from the ‘curbside view’ can be very challenging for decision makers, and the swatching tool simplifies product selections beyond traditional visualization” said Dan Dempsey, president, Chameleon Power. “With this web-based virtual design tool, Chameleon has enhanced a concept regularly used by architects and designers.”

The swatching tools are available on Chameleon-powered websites and are being integrated into the homebuilder suite of selections tools.

Must Read

Bluegrass Wood Products joins NWFA/NOFMA wood flooring program

St. Louis—Bluegrass Wood Products is the latest company to earn NWFA/NOFMA Mill Certification from the National Wood Flooring Association. “NWFA is pleased to welcome Bluegrass...

Maxxon partners with Empire Mining Co.

Hamel, Minn.—Maxxon Corporation, a leading innovator in the underlayment industry, has entered into a partnership with Empire Mining Co., a premier gypsum mine and...

Nox takes home iF Design Award

Seoul, South Korea—Nox, a global LVT flooring leader, has won the prestigious iF Design Awards, the world-renowned design award based in Germany. The winning...

It’s more important than ever to back the trades

For the past 16 years, Mike Rowe—prominent cable TV show host and narrator—has been advocating the importance of trade and technical skill training. I...

AHF purchases pair of sawmill operations

AHF Products, parent company of 14 hard surface brands and the largest hardwood flooring manufacturer in the U.S. by volume, continues its acquisition spree....

Dealers hoping for spring reboot to help fuel Q2 revenues

Reports of robust consumer spending on travel and entertainment has continued to boost U.S. gross domestic product (GDP) in recent quarters, but that outlay...
Some text some message..
X