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Cissell joins DuChâteau

San Diego— DuChâteau has named Gary Cissell as the company’s first buying group and national programs manager.

In the newly established role, Cissell will be responsible for formulating and implementing a corporate strategy for expansion into new markets, such as retail, commercial builder groups and national account arenas. He will help the company’s growing salesforce expand its efforts to reach new group accounts, and better position their product offerings to their individual customer bases. He is based in Omaha, Neb. and reports to Todd Gates, DuChâteau’s vice president of residential sales.

“With his extensive experience in the retail flooring segment and his background in working alongside suppliers to develop successful programs, Gary is the perfect leader for this new initiative,” Gates said. “Gary will be the dealer’s inside man, developing programs from the perspective of our dealers for the long-term growth of our customers.”

Cissell has close to 30 years of experience in the industry, holding executive positions with several successful companies throughout his career. He was a founding member of the National Floorcovering Alliance in 1991 and served as president of the organization from 1994-2004.

“DuChâteau is well-known for offering uniquely beautiful products and continues to look for new and better ways to serve its customers at the same time,” Cissell said. “It’s clear that this customer-centric culture guides every decision and that really resonated with me. This position presented an interesting opportunity to apply my background and experience to a different side of the industry, and I look forward to helping sell DuChâteau’s innovative, one-of-a-kind products to new channels.”