Mohawk, Atlanta Habitat celebrate partnership

HomePress ReleaseMohawk, Atlanta Habitat celebrate partnership

Calhoun, Ga. — On Aug. 2, Mohawk Flooring and Atlanta Habitat for Humanity will celebrate the fifth year of their mutual ongoing commitment to affordable housing in Atlanta with the installation of flooring in Mohawk’s 150th Habitat house.

Mohawk began its partnership with the nonprofit in 2009 when a Mohawk retailer— who continues to help Habitat with its installations—reached out to Mohawk for assistance with an Atlanta Habitat project. Mohawk donated carpet and pad for several homes that first year, and the retailer’s request ultimately led to the current relationship between the two organizations. Today, Mohawk provides carpet, padding and resilient products for the many homes Habitat builds or refurbishes annually.

Mohawk’s involvement with Habitat is multi-faceted. Mohawk Group, the commercial division of the company, contributed all the carpet used throughout Habitat Atlanta’s new headquarters this year. Additionally, Mohawk employees have participated in numerous Atlanta Habitat projects, including the Lofton family home—Mohawk’s 150th.  Finally, at the owners’ closing, Mohawk Home presents new Habitat homeowners with “Welcome Home” kits containing bath and floor mats.

“Our commitment to Habitat and actively helping our local communities permeates our entire organization,” said Michel Vermette, senior vice president of commercial and international for Mohawk. “Our corporate contributions meet specific Habitat material needs, and our employees donate their time and labor in other areas where assistance is needed. In fact, Habitat projects serve as excellent team-building events for our business.”

“People at all levels of the company connect with Habitat, share its vision and support its mission,” added Tom Lape, president of Mohawk residential. “For years, our employees from both Mohawk commercial and residential divisions have arrived at work sites ready to help with anything from building and raising the walls to landscaping. They consistently participate wherever and however they can to make every project a success.”

Because Atlanta Habitat homes are designed to be affordable, well-built and environmentally friendly, Mohawk furnishes them with EverStrand carpet containing up to 100 percent recycled content.  In addition to its affordability and green advantages, EverStrand is inherently stain-free and easy to clean, giving homeowners the perfect balance of value, beauty and sustainability.

“We feel that Mohawk’s core strengths—developing and using the right products to make homes more beautiful, comfortable and livable—naturally tie in with Atlanta Habitat’s goal of building quality affordable housing for local families and promoting successful home ownership,” Vermette said. “Aligning our values and philanthropic initiatives with those of neighboring groups maximizes our effectiveness in our community and we look forward to continuing our partnership with Habitat to better the areas in which we all live and work.”

 

Must Read

WFCA extends Scott Humphrey’s tenure through 2028

Dalton—The World Floor Covering Association (WFCA) has extended CEO Scott Humphrey’s leadership through January 2028, with the option for renewal on a yearly basis....

High-tech tools to help dealers up their digital game

"The job to improve is never finished,” said Aaron Lee, CEO of Smith.ai, a firm specializing in automated voice systems. His statement reflects the...

Portobello America unveils wall tile collections

Atlanta—Portobello America (PBA) will be unveiling a portfolio of wall tile collections at Coverings 2024 here, Booth #7320 in Hall C. Designed to...

Mobile Marketing named Google Premier Partner

Pottstown, Pa.—Mobile Marketing was recently named a Premier Partner in the Google Partner program for 2024. “We are proud to have received the Google Premier...

Mapei sponsors Indy Race Car royalty

Deerfield Beach, Fla.—Mapei, a leading global manufacturer of adhesives, sealants and chemical products for the construction industry, will unveil the No. 98 Mapei/CURB Honda...

Mohawk campaigns commemorate Earth Day

Calhoun, Ga.—Mohawk is commemorating Earth Day by highlighting its commitment to planet-friendly flooring products and initiatives such as PureTech and the “Live Pure” campaign. “With...
Some text some message..
X