Star Flooring wins WFCA Gold Standard award

HomePress ReleaseStar Flooring wins WFCA Gold Standard award

Anaheim, Calif. – Scott Humphrey, chief executive officer (CEO) of the World Floor Covering Association (WFCA), announced Star Flooring as the annual winner of the Gold Standard Award for excellence in retailing. Star Flooring,  an independently owned shop in Wichita, Kan., took home the honor, which includes a $5,000 check, acknowledgement on the WFCA website and a customized WFCA seal for their store entrance. The award will be presented in-person by WFCA representatives.

“It is clear to me after reviewing multiple applicants that Star Flooring ‘left no stone unturned’ when it comes to the retail experience,” Humphrey said. “Not only have they been recognized four years running in their largest daily, The Wichita Eagle, as the No. 1 flooring retailer in the city, but they have completed a state-of-the-art store renovation with themed room settings, a children’s play space, and custom sample displays to keep everything clean and organized.”

In response to receiving the award, Allen Clouse, director of retail sales, Star Flooring, said, “We are honored to receive the Gold Standard award from the WFCA. The foundation of our family-owned business is based on the very principles this award represents. We work hard to continuously improve and I am proud that the team is being recognized by the WFCA.”

Must Read

Southwind names Jim Mahaffey divisional VP

Dalton, Ga.—Jim Mahaffey has been chosen to be the divisional vice president for Southwind's Northeast region of the sales team. Mahaffey joins Southwind after...

Aladdin Commercial unveils new Main Street collections

Calhoun, Ga.—Aladdin Commercial has unveiled new and refreshed Main Street collections designed to complement every setting with a mix of fresh style and long-lasting...

Coverings 2024 and Earth Day activities

Atlanta—Coverings, North America’s largest and preeminent international tile and stone exhibition and conference, has released a curated selection of sustainability-centric show activities to commemorate...

Cali launches new Mavericks laminate collection

San Diego, Calif.—Cali has introduced Laminate Mavericks. Named after the Northern California surf spot known for its massive waves, this new NALFA-certified collection offers...

Natural Stone Institute Awards Program calls for entries

Oberlin, Ohio—The entry period for the 2024 Natural Stone Institute Award Program is now open. The association is calling for entries for the Pinnacle...

Wood: Opportunities abound at the high end

In the current inflationary environment—although there are signs that it seems to be cooling—one might assume that subsegments such as the ultra-high-end hardwood flooring...
Some text some message..
X