Wicanders
Also a new player in the LVT arena, Wicanders is working cork into the segment. In addition to highlighting new materials, it is a floating installation in planks and tiles, said Paulo Nogueira, managing director of Amorim Flooring North America, makers of the Wicander brand. “Unlike any other floating LVT, Vinylcomfort has an extra layer of cork between the HDF and the vinyl, giving more comfort, warmth and resilience.” He also commented on its realistic wood visual, micro-beveled edges, 25- year residential and 15-year residential warranty and anti-scratch surface finish.
“It’s a unique flooring solution at a desirable price point,” he said.
-Emily Hooper